Hardee’s relaunches annual Stars for Heroes campaign raising money for military-focused organizations

(Source: USA Cares, Inc.)
(Source: USA Cares, Inc.)

Hardee’s annual Stars for Heroes program that has raised more than $10.5 million in donations for military-focused organizations, returns Wednesday, May 26th.

The in-store fundraising initiative which first launched in 2011 raises money for organizations including USA Cares and the Stand Up and Play Foundation.

Kicking off just in time for the Memorial Day holiday weekend, the fundraising campaign will run through June 22. Restaurant guests are invited to donate just $1 or more to help provide relief for military veterans and their families through nonprofit organizations.

“After a year hiatus due to the COVID-19 pandemic, we are so proud to bring back Stars for Heroes this year.” said Ned Lyerly, CEO of CKE Restaurants. “This program allows us to connect in a meaningful way with the communities we serve and giving back is more important than ever as so many organizations are desperate for funding. We are honored and grateful to be able to support the individuals who have served our country and their families through the generosity of our guests, employees and franchise partners.”

With the funds raised through this campaign, they have been able to provide hundreds of veterans with immediate assistance for critical needs such as food and water and preventing evictions and foreclosures.

“The Stand Up and Play Foundation is proud to help our wounded veterans experience life to the fullest by offering equipment that lends itself to countless activities they may not otherwise be able to enjoy,” shared Anthony Netto, Founder of the Stand Up and Play Foundation. “Stars for Heroes allows us to provide more people with the opportunity to do just that, and we are immensely grateful for the generosity of this program’s donors.”

For more information on this campaign, you can visit the Hardee’s website by clicking here.


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